
Clarify Your Brand Message
Create a Content Strategy
Grow Your Business
Your story matters.
(But no one is listening.)
Sound Familiar?
You need a new website, but dread the process
You’re blasting out content with lackluster results
You know you could be doing more, but have no idea where to start
You’ve read marketing books but still feel lost in the weeds
You’re tired of chasing the “latest” strategy or platform
You’re offer great value, but struggle to explain what you do
I write words that sell.

HOW I CAN HELP
Merrell
Merrill
Meryl
Mcginness
Mcguinness
Mcginnis
Mcginniss
Copywriter
Writer
Web copy
Storybrand
Story brand
Donald Miller
Brandscript
Content marketing
One liner
One-liner
Upwork
Pitch deck
Email marketing
Email nurture series
Landing pages
Lead generators
Blog
Storybrand guide
Chattanooga
Tennessee
Georgia
Strategy
- Brand Story
- Brand Message Guide
- One-Liner and elevator pitch
content
- Website Copy
- Blogs
- Pitches
promotion
- Landing Pages
- Email Campaigns
- Lead Generators
GET
LET´s
YOUR
STORY
STRAIGHT
It´s more than words on a page...It´s a rally cry.
You Deserve Marketing That WORKS.

I can help you...
CLARIFY
The human brain is drawn to clarity. Too much detail and you lose them. Too vague and they walk away.
CONNECT
You must connect with your customer on an emotional level. Don’t tell them a story, invite them into one.
COMMUNICATE
You have about 5 seconds to clearly communicate your value. Every word counts.
what clients are saying
¨ Merrell did a fabulous job of taking my old, worn copy and turning it into a beautiful piece that I know will attract many quality clients. She was able to key in on the most important aspects of my business -- what I bring to my clients and why they should work with me. ¨
Shell M., Career Coaching with Shell

It's not about communication, it's about connection. With more than a decade of experience, I've learned to ask the right questions, listen intently, then craft content that directly relates to the readers' wants or needs.
I can teach you a framework that makes marketing simple and effective. In the end, you won’t just have killer copy, you’ll be able to confidently communicate your business vision and brand message to anyone, anywhere.